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Broadspire believes its differential in the market is in its ability to fashion claims management programs that meet the unique needs of the customer. Godfrey's "Passionate Performance" campaign hit just the right note.

People-oriented, intensely passionate service is the message of an integrated multi-tiered literature system that's clean and inviting in highlighting the advantages of a newly named casualty and disability claims management company.

A solid lineup of benefits—including educational programs, business support, co-marketing programs, and a lineup of rugged, reliable products—were featured in this Coleman advertising campaign.

The Painters and Allied Trade Union wanted to rebuild their image. So we created a new one. But changing your look doesn’t change who you are. A new capabilities brochure and destination web site promoted the great traits the union had and focused on what they’d always done right.

What does it take to have the best press kit at a major show like CONEXPO? JLG Industries wanted to know, and gave Godfrey the opportunity to help. They won first place and “Best of Show” in the 2006 Association of Equipment Manufacturers PICA Awards.

For CONEXPO 2005, JLG Industries wanted to reflect its position as a major player in the construction industry. To show its appreciation to customers and dealers, JLG hosted a party with the Doobie Brothers at the Hard Rock Hotel. Godfrey created the party invitation, replicating an LP album and jacket from the band’s heyday, to promote the most talked about event of the show.

A strong brand in Europe, Klüber Lubrication wanted to increase awareness among American food manufacturers. Leveraging 75 years of experience in food and beverage processing made its menu of lubricant offerings more appetizing to U.S. audiences.

Architectural audiences are looking for greener solutions. Because nora® flooring is environmentally friendly, we aligned their image with the natural environment. An integrated program including advertising, direct mail, e-mail and other cross-media techniques were used to strengthen customer relationships and build a greener brand. BMA Pro-Comm Award Winner

Architectural audiences are looking for greener solutions. Because nora® flooring is environmentally friendly, we aligned their image with the natural environment. An integrated program including advertising, direct mail, e-mail and other cross-media techniques were used to strengthen customer relationships and build a greener brand. BMA Pro-Comm Award Winner

Architectural audiences are looking for greener solutions. Because nora® flooring is environmentally friendly, we aligned their image with the natural environment. An integrated program including advertising, direct mail, e-mail and other cross-media techniques were used to strengthen customer relationships and build a greener brand. BMA Pro-Comm Award Winner

The Caterpillar brand has an unusually loyal following among their dealers and the construction companies rent and buy from them. So, when Cat teamed up with JLG to manufacture telehandlers they needed a marketing campaign that was aligned with the Cat brand. The Cat to the Core campaign got the job done by clearly identifying features that make these machines uniquely Cat. By focusing on Cat drivetrains, controls, cabs and the Cat dealer network we created a product launch that was truly Cat to the Core.

To beat the competition, you need to hit the market hard. And when you’re the new contender, you need power behind your punch. Interface Solutions hard hitting campaign was a knock out.